Media Campaign

ROMA MOBILE BOOKS-MEDIA CAMPAIGN FOR YOUNG PEOPLE WITH FEWER OPPORTUNITIES.

 

Participants:

1.Enacache Antoanela.

2.Soare Catalin

3.Duygu Yildirim

4.Murat Celik

5.Irem Cetinkol

6.Tolga Turkmen

7.Batuhan Aslan

Step-by-step approach to help you plan, create, and execute a social media campaign like a boss.

  1. Understand the goal of the campaign
  2. Decide how to promote the campaign on each channel
  3. Create a content calendar of media campaign.
  4. Create supporting visual content.
  5. Schedule posts.
  6. Monitor and respond.

 

1.GOAL OF THE CAMPAIGN

Need for social inclusion of young people from rroma communities.

2.PROMOTION OF MEDIA CAMPAIGN

Facebook,Instagram,TV and face to face activities.

3.Steps of media campaign,visual content and schedule posts.

THEATHER-FORUM TRAINING COURSE.

Took place between 10-13 June 2020 and was create a theater forum play by volunteers.They play theater forum 3 times in 3 different communities in order to show the problems of young people from rroma communities and possible solutions for that.

INTERCULTURAL EDUCATION WORKSHOP

Took place between 13-24 July 2020 with participation of 30 young people from local communities.In the workshops it was conducted debates about social inclusion of young oma people,intercultural approaches and learning by doing methods.

 

LAUNCHING OF MEDIA CAMPAIGN AT TV ETALON

Volunteers has the chance to take part in a TV show at ETALON TV where talk about their role and responsibilities in the project and about how social inclusion of young rroma people can be done.

TV show

INTERNATIONAL YOUTH DAY.

In 13 August 2020 in the city center of Ramnicu Valcea,volunteers create a flash mob and launch balloons in order to celebrate international youth  day and make visible the media campaign.

PAINTING SCHOOLS

One of the need it was a friendly school can attract more rroma students.In this way,volunteers paint 2 school(Colonia and Golesti) together with young people from communities.

MONITOR AND RESPONDS

Media campaign was a real success wich offer new learning opportunities for volunteers and more contacts with people from local communities.The social problems of rroma young people was more visible and more people was involved in solving the problems.

The results of media campaign was 2 painted schools,one TV show,workshops,flash-mob and theather forum play.